Games

February 10, 2012
 

World of Warcraft Annual Pass has more than one million subscribers

Share

World-of-Warcraft

Blizzard have hinted at the success of the World of Warcraft Annual Pass deal that they launched at Blizzcon last year. In last night’s Activision Blizzard earnings call, transcribed by Seeking Alpha, Blizzard CEO Mark Morhaime revealed that “to date, we have signed up more than 1 million players in the West.”

The deal offers subscribers a free copy of Diablo 3 along with 12 months of WoW game time, which could be paid for monthly. At £8.99 a month, the Annual Pass essentially costs £107.88 per player, which means the scheme has made at least £107,880,000.

A portion of those buyers would have subscribed to WoW for the next year anyway, of course, and the figure has to be offset against all of those free copies of Diablo 3 that were given away with the offer, but it’s a big sum nonetheless. It’ll also help to stabilise WoW’s long term prospects after a subscriber dip last year.

It seems that WoW is holding its own against Star Wars: The Old Republic, too. Morhaime says that pre-Christmas WoW updates have “contributed to retaining our players in the wake of competitive launches.” Did you sign up for the annual pass? Do you still reckon it was a good deal?

Share




 
 

 
 

Crazy-rare classic ‘Star Trek’ phaser goes up for auction – CNET

Own a piece of sci-fi history. Propworx Somewhere far in the future, a Red Shirt is missing his phaser. That’s because auction company Propworx has it and is putting it up for sale to the highest bidder. The prop weapon t...
by Geek Staff
0

 
 
 

WIRED Binge-Watching Guide: Star Trek – Wired

CBS Television Next year marks the 50th anniversary of Gene Roddenberry’s Star Trek, the flagship of a massive franchise that by all rights shouldn’t exist. The show’s first pilot was rejected, and the series was cancelle...
by Geek Staff
0

 
 
 

Can New ‘Star Trek 3′ Co-Writer ‘Scotty’ And New Director Pull The Core Fan … – The Inquisitr

Star Trek 3, Paramount Studios’ third installment of the immensely popular Sci-Fi franchise and continuing from the original Star Trek movie series, just solidified its new writing team with Simon Pegg, reports MTV. On the he...
by Geek Staff
0